![]() ![]() ![]() Their most popular brand is Gudang Garam Merah, an unfiltered kretek, with 35 mg of tar per cigarette. Since the Asian economy crisis in 1998, Gudang Garam has lost half of its market share from nearly 50% to nowadays at only less than 25%.ĭespite being a relative latecomer to the game of kretek, Gudang Garam was now clearly one of the top three producer of kretek in Indonesia and one of the top ten largest cigarette manufacturers in the world. Now they have three subsidiaries: PT Surya Pamenang, which is engaged in the paper industry PT Surya Madistrindo, which is engaged in the cigarette trading activities, and PT Graha Surya Media, which is engaged in entertainment and media rights development services. In order to strengthen its capital structure and its financial position, PT Gudang Garam offered and sold a part of its shares to the public through the stock exchanges in Indonesia in 1990. In 1985, the cigarette industry was becoming more competitive that caused the company to work hard in order to maintain its growth and its employees' welfare the objectives of Mr. Then, in 1979, PT Gudang Garam began to produce Machine Made Cigarette. The new status allowed PT Gudang Garam to become more progressive in terms of production quality, management and technology. In 1971, the status of the company became a Limited Liability Company (PT) and obtained Domestic Capital Investment facilities. Bank Negara Indonesia (BNI) became Gudang Garam's strong financial partner providing capital support, first in millions of rupiah and later in the billions as the company grew. In 1969, the company changed its status from a sole proprietorship to a formal partnership. Within 10 years the popularity of the Gudang Garam brand led the founder to consider expansion. In the beginning, the products were sold locally in the immediate Kediri area, but the Gudang Garam fame was soon to spread. Gudang Garam initially produced about 50 millions cigarettes in 1959. Using traditional tools, the company initially hired about 50 people only to make the initial production of Kretek Klobot Cigarettes (SKL), kretek cigarettes using dried corn husks as the cigarette wrapper and Hand Made Cigarette (SKT) in the first factory Kediri, East Java. Surya Wonowidjojo began the business as a 'home industry' selling the kretek cigarette product under the brand Gudang Garam on 26th June 1958. Measured by assets controlled, product sales, duties and taxes paid to the Indonesian Government and by total number of employees. PT Gudang Garam Tbk is one of the leading cigarette producers that secures the largest market share in Indonesia, produced more than 70 billions sticks in the year 2001 and well-known as the high quality kretek cigarette producer. ![]()
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